Privacy Policy

Last updated: March 5, 2023

Introduction

At Travel Trac®, we respect the privacy of our users and are committed to protecting it. This Privacy Policy explains how we collect, use, and disclose information from you when you access or use our website, mobile app, products, and services (collectively, “Services”).

Please take the time to read this Privacy Policy carefully. By accessing or using our Services, you agree to the terms of this Privacy Policy. Your use of our Services is also subject to our Terms of Service.

Information We Collect

We collect information from you in several ways when you access or use our Services:

Information You Provide Directly to Us

  • Account Information: We collect information when you register for an account, place an order, subscribe to our newsletter, participate in community discussions, chats, dispute resolution, or when you contact us for support. This includes name, email address, phone number, mailing address, and payment information.
  • Profile Information: If you have an account with us, we collect additional profile information you provide such as profile photo, gender, birthday, location, website, social media handles, and fitness/cycling preferences.
  • User Content: We collect any information you submit when you upload content, post on community forums, participate in promotions, or use other interactive features of our Services. This includes photos, videos, reviews, forum posts, contest entries, survey responses, etc.
  • Communications: When you contact us via email, phone, direct message, or otherwise, we collect information about the communication and any information you choose to provide to us in that context.

Information Collected Automatically

  • Usage Information: We collect information about your interactions with our Services such as pages or content you view, products you view or search for, downloads and updates,ads you view or interact with, referral URLs, and the date/time of your visit.
  • Device Information: We collect information from and about the device(s) you use to access our Services, including IP address, browser type, operating system version, language settings, device make/model, cookie information, mobile carrier, and unique device identifiers.
  • Location Information: With your consent, we may collect precise geolocation data from your device if you use location-enabled features of our Services.
  • Analytics: We use Google Analytics and other tools to collect analytics about visitors to our website and mobile app. This includes referral information, browser details, technical data about your device, language settings, date/time stamps, unique identifiers, crash data, and other interactions with our Services.

Information from Other Sources

We may obtain information about you from third party sources to help us better understand our users, improve our Services, and serve more relevant content such as:

  • Demographic data from third party providers
  • Marketing and sales information from our business partners
  • Publicly available social media profile information
  • Contact details and other data from marketing partners

How We Use Information

We use the information we collect for a variety of purposes to:

  • Provide, operate, maintain, improve, and promote our Services
  • Enable you to access and use our Services
  • Process and fulfill orders, payments, returns, exchanges
  • Send product updates, technical notices, security alerts, support, administrative messages
  • Respond to your comments, questions, and requests and provide customer service
  • Communicate with you about products, services, offers, surveys, contests, rewards, and events
  • Monitor and analyze trends, usage, and activities in connection with our Services
  • Personalize your experience by providing content, recommendations, and offers tailored to your interests
  • Process and deliver contest or sweepstakes entries and rewards
  • Detect, investigate, and prevent fraudulent transactions and other illegal activities
  • Carry out any other purpose described to you at the time the information was collected
  • With your consent, send you marketing communications, promotional offers, and other information we think may interest you
  • Meet legal requirements and enforce our Terms of Service

How We Share Information

We do not sell personal information about our users. We only share it in the following circumstances:

With Service Providers and Business Partners

We share your information with service providers and business partners to help us provide our Services, fulfill your orders, process payments, conduct quality surveys, provide customer service, and for other legitimate purposes permitted by law.

For example, we may share your information with:

  • Payment processors to process payments and prevent fraudulent transactions.
  • Shipping partners like USPS, UPS, and FedEx to fulfill orders and ship products.
  • Email providers, CRM and other marketing tools we use to manage email communications and send relevant offers.
  • SurveyMonkey, Qualtrics, and other platforms to conduct surveys and collect feedback.
  • Amazon Web Services (AWS) to host our website, store data, and backup information.
  • Google Analytics and ad partners to understand how our Services are used and serve relevant ads. Partners may combine this data with data collected independently.
  • Zendesk, Intercom and other platforms to provide customer service and support.

These partners agree to use this information only for the purpose it was provided to them and in compliance with applicable laws.

For Legal Reasons

We will share your information if we reasonably believe we are required to do so by law, regulation, legal process, or other government authority requests. This includes sharing information with law enforcement officials, government authorities, or other third parties as necessary to enforce our Terms of Service, combat fraud, abuse, infringement, or other illegal activity; protect or defend our rights, safety, property, employees, users, or others; or comply with a court order, subpoena, search warrant, or law enforcement request.

Change of Ownership

If we sell, divest, transfer, merge, consolidate, or reorganize all or part of our business, we may need to disclose your information to prospective or actual purchasers and their advisors. We will only disclose your information for legitimate business purposes. Any recipient of your information will continue to maintain your information in accordance with this Privacy Policy (or a policy at least as protective).

With Your Consent

We may share your information with your consent for additional purposes not described in this Privacy Policy. Your preferences will control whether we share your information for these purposes.

Data Subject Rights

If you reside in certain jurisdictions, you may have the following rights over your personal information:

  • Right of Access: You may have a right to request copies of your personal information from us.
  • Right of Rectification: You may have a right to request that we correct inaccurate or incomplete personal information.
  • Right to Erasure: You may request that we delete your personal information in some circumstances.
  • Right to Restrict Processing: You may request that we restrict the processing of your information in some circumstances.
  • Right to Object: You may have the right to object to the processing of your information for certain purposes like direct marketing.
  • Right to Data Portability: In some cases, you may have the right to receive a copy of your information in a portable format.
  • Right to Withdraw Consent: You have the right to withdraw your consent to processing that is solely based on your consent.
  • Right to Not be Subject to Automated Decision Making: You have the right not to be subject to a decision based solely on automated processing in some circumstances.

To make a request under any of these rights, please contact us using the contact details in the How to Contact Us section below. We will consider and respond to any request in accordance with applicable laws. Keep in mind that certain information may be exempt from these requests under applicable laws.

Data Retention

We will retain your information only for as long as needed for permitted business purposes and as required by applicable law. For example, we may retain certain transaction information and correspondence until a time limit specified by law. Account information will be kept until an account is deleted.

Some information may remain in backup for a limited period of time for disaster recovery, fraud prevention, or other legitimate business needs.

Cookies and Similar Technologies

We use cookies, web beacons, tracking pixels, and similar technologies to help operate and improve our Services. For example:

  • Strictly Necessary Cookies enable services like shopping carts, account authentication, security, payments, and compliance with legal obligations.
  • Performance Cookies collect anonymous usage analytics to optimize website functionality. We use Google Analytics for this purpose.
  • Functionality Cookies allow us to remember your account preferences and settings like language preference and are not used for any other purposes.
  • Targeting/Advertising Cookies may be used to display relevant offers and ads based on activities like visiting certain pages, viewing certain products, or interacting with ads. We use Facebook, Google, and other ad networks for this purpose.

Most browsers automatically accept cookies by default. You can change your browser settings to disable non-essential cookies, clear existing cookies from your browser, or set your browser to alert you when cookies are being set. Disabling cookies may cause some website functionality to stop working properly or limit your user experience.

Our website may also use tracking pixels and web beacons from third party networks like Facebook and Google to support personalized ads and optimize our ad campaigns. Following industry standards, we may also place web beacons in marketing emails to track engagement and click through rates. These help us understand effectiveness of our communications and do not collect additional information from your devices.

To manage flash cookies (also known as locally shared objects), which we may use for similar purposes, you can adjust your Flash Player settings at Adobe’s website. Note that disabling cookies and similar technologies does not delete data previously collected from your browser or device.

Third Party Websites

Our website and mobile app may contain links to third party websites that are not governed by this Privacy Policy. These links are provided solely for your convenience. We do not control third party websites and are not responsible for their privacy practices, content, or security. Our inclusion of links to third party websites does not imply any approval or endorsement of the linked websites or any affiliation with their providers. We encourage you to review the privacy policies posted on third party websites to understand their personal information handling practices.

How to Access, Update or Delete Your Information

If you have an account with us, you may access, update, amend, or delete a substantial amount of your profile information by logging in and updating your account profile. To make other requests for access, updates, amendment, or deletion of your personal information, please submit a verifiable consumer request to us using the contact information below. We will respond to your request as soon as reasonably possible. Keep in mind requests for deletion do not ensure complete and comprehensive removal of your information from our systems or backups.

How We Protect Your Information

We aim to protect your information through technical and administrative security measures. These measures include encryption in transmission (such as HTTPS); networks and application firewalls, tools to monitor and test the security of our systems; employee training in security and privacy; limiting access to your information by our employees and partners on a need-to-know basis; contractual obligations; and other precautions we take to protect your information from loss, misuse, interference or unauthorized access.

However, no method of storing or transmitting electronic data is ever completely secure. We cannot guarantee absolute security of your information. Unauthorized entry, use, disclosure or damage may be possible despite our efforts. You are responsible for maintaining security and confidentiality of your login credentials and we recommend using secure passwords for your account. Notify us immediately of any unauthorized use of your account or security breach.

Children’s Privacy

Our Services are intended for visitors 18 years of age or older. We do not intentionally gather personal data from children under age 18. If you suspect we may have unintentionally collected information of a child under 18, please contact us immediately so we can delete the data.

Privacy Policy Changes

This Privacy Policy may change periodically as we add new features, integrate new technologies, and incorporate suggestions from our users. We recommend checking periodically for updates. Substantial changes will be highlighted directly on our website and mobile app. Your continued use of our Services constitutes acceptance of the revisions.

How to Contact Us

If you have any questions or concerns about this Privacy Policy, please feel free to contact our Data Protection Officer at:

Travel Trac® Bike Trainer, Fluid Bike Trainer

123 Anywhere St.
Anytown, TN 12345

Email: [email protected]

Phone: (555) 555-1234

We will investigate and attempt to resolve any privacy complaint or dispute in a timely manner.

Consent

By using our Services and submitting information to us, you consent to the terms of this Privacy Policy and the processing and sharing of information as outlined.

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